About

It all started with the dream of wanting to build a well-known and successful home staging company. Launched in 2008, Rooms in Bloom Home Staging & Design Inc. won multiple awards for staging excellence and quickly became one of the top staging firms in Canada.

Back then, there were no manuals and very few resources on running or marketing a staging company. I had to learn how to do this myself. It often meant staging all day and then working on marketing at night.

Our success was a testament to not just the quality of designs we created but the marketing strategies I developed. Without both, my company would never have gotten the recognition it did. It was incredibly rewarding to achieve but after a decade of staging, the physical aspects of the job took their toll on me and I started to dream of doing something else.

After retiring from staging, I took some time to figure out what came next. I'll admit, I didn't just fall into social media marketing. I invested time in learning how to hone my marketing skills (aka took a lot of courses), before I realized what my next step was.

All my business building experience, marketing know-how, and years spent in the staging industry made it a no-brainer to shift into helping home stagers level up their marketing. That's why today I leverage those skills and knowledge to help stagers - just like you - level up your marketing and show up with confidence online.

On those long days when I was both running and marketing my home staging business, I dreamed of marketing resources and services tailored specifically for my industry.  Resources that would save me time and enable me to create professional marketing assets. Today, I create those resources because I firmly believe that all stagers building a business deserve a strong social media presence and a powerful home staging website.

Top: Xander my cat. Me with the love of my life. Left, me and boys (all 3 of them). Right: My whole family hamming it up - together.